Nervous about your MBA admissions essay? You’re not alone! Many applicants wonder how to put their best foot forward in a business school entrance essay.
In this article, I’ll tell you what admissions committees look for in application essays and offer MBA essay tips on how to make yours stand out. We’ll also take a look at the different kinds of business school essays and a few examples of MBA essay prompts.
Why Do Business Schools Ask for Essays? What Do They Look For?
Business schools ask for essays for several reasons, all of which help admissions committees determine whether you have the skills and traits to succeed in an MBA program.
First, MBA admissions committees want to see how you write. Communication skills—including concision, clarity, style, and fluency in English—will be essential to your success in business school. One way of discerning your level of writing ability is to require an original writing sample. In an MBA essay, you have to get your point across straightforwardly, elegantly, and concisely; being able to do this is a key element of succeeding in business school and the world of business in general.
Also, MBA admissions committees want to get a sense of who you are on a more personal level. MBA application essays tell admissions officials about you not only through what you say, but in how you say it. Are you self-aware, for example, and can you reflect on past challenges or mistakes in a thoughtful way? Do you demonstrate insight into who you are and your goals? How you answer questions about yourself, your career, and your journey can help MBA admissions officials discern your level of critical thinking and personal insight.
You can have countless accomplishments, but to succeed in business school, you’ll also need to fit in with the campus climate, work well with your peers, and contribute to campus diversity in a meaningful way. The MBA essay is a place for you to talk about the background or experiences you have that are unique to you and that you believe could differentiate you from your colleagues and/or provide a fresh perspective to campus.
Finally, essays are a way for you to showcase the qualities that most MBA programs say they are looking for in applicants, such as leadership skills, community involvement, problem-solving skills, communication skills, clear goals, and a strong sense of ethics. Some of these traits might not be readily apparent from a resume alone, and an MBA essay can be a place for you to elaborate on how you’ve cultivated them in yourself.
MBA Entrance Essay Sample Prompts
Most MBA entrance essays ask you about one of several things. Many of them are variations on similar questions: the open-ended question, the leadership question, the personal growth question, questions on short- and long-term academic and career goals, and the diversity question. For each one, I’ll give an example of a real MBA essay prompt from 2016 or 2017.
The open-ended MBA application essay question is just that: open. It allows you to tell your own story, giving you quite a bit of freedom but also little to no guidance. For that reason, many applicants find it to be the most challenging MBA essay prompt.
Harvard Business School has only one essay for its MBA application, and it’s the quintessential open-ended MBA essay question. This is the prompt for 2017-2018 applicants.
As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program?
Note that, as in other open-ended MBA admission essay prompts, this question asks you to decide what you’ll write about. Successful Harvard applicants and HBS admissions counselors have advised applicants to use the prompt as a chance to demonstrate their past use of an especially desired trait, such as problem-solving skills. For example, many successful applicants use the prompt to describe a scenario in which they faced and overcame a challenge, especially as a leader or alongside a team.
Notably, Harvard also doesn’t list a word limit, so you can decide the appropriate length for your essay. However, most admissions counselors will advise you to keep it concise and straightforward.
Another common MBA essay prompt asks you to demonstrate your experience and skills as a leader. Leadership qualities are listed by nearly all MBA admissions counselors as fundamental to a career in business and, thus, to a successful business school application.
Let’s look at a sample leadership MBA essay prompt from Kellogg.
Leadership and teamwork are integral parts of the Kellogg experience. Describe a recent and meaningful time you were a leader. What challenges did you face, and what did you learn? (450 words)
In a response to this kind of prompt, you should be as specific as possible. Name the company you were working for or specifically describe the project you were heading. Who was on your team? What were your objectives? Did you meet them? How could you have done so more effectively?
While you shouldn’t be overly self-deprecating, don’t be afraid to address the challenges you met and how you overcame them (or would overcome them now, with more experience and knowledge). Remember that one important aspect of leadership is accountability, so if there were problems, don’t solely blame your team for them. Instead, reflect on how you successfully worked with your team to solve the problems, and/or on how you could have done so more effectively or efficiently.
#3: Personal Growth
The personal growth MBA admission essay prompt will ask you how you’ve changed in the past and how you want to grow in the future. Here’s one example from the Northwestern University Kellogg School of Management.
Pursuing an MBA is a catalyst for personal and professional growth. How have you grown in the past? How do you intend to grow at Kellogg? (450 words)
Don’t be afraid to get a bit personal with these kinds of prompts. They’re meant to gauge something about your personality and who you are, rather than only what you’ve done.
Many successful MBA admission essays that respond to these kinds of questions follow a past/present/future format. Ask yourself what traits you’ve gathered over the years that have benefited you personally and professionally, how you’ve improved, and what you’ve learned. What experiences have shaped you? Be as specific as possible.
Then, take stock of yourself now: your career, your education, and where you see yourself in the future. What do you need in order to get there?
Finally, most essay MBA prompts in this vein (like Kellogg’s) will ask you how they can help you move towards that personal or professional goal. Be as specific as you can, focusing on the particular strengths of the prospective MBA program and how they match up with what you want to improve about yourself as a person, colleague, and leader.
#4: Your Plan
Some MBA application essay prompts will ask you about your career goals and how attendance at a particular business school will help you to achieve them. Let’s look at one from the USC Marshall School of Business.
Essay #1 (Required) – What is your specific, immediate short-term career goal upon completion of your MBA? Please include an intended position, function, and industry in your response. (word limit: 100)
As you can see, questions like these often request brief responses. So get straight to the point, and give details. Name a specific job you’d like to hold, what you’d like to do there, and even particular companies if you can.
Questions like this one will require some research. Research alumni from your prospective business school who’ve ended up in positions comparable to ones you’d like to hold in the future, particular companies and positions that match up with your personal and professional goals, and specific coursework or industry experiences offered by your prospective business school that would help you get there.
#5: Diversity, Culture, and Community
Finally, some MBA essay prompts will ask you how your unique background and experiences would contribute to the overall diversity and collegial atmosphere of a school’s campus climate and community. Here’s one example from USC.
Essay #2 (Required) – At Marshall, we take pride in the fact that our students work collaboratively, both inside and outside the classroom, to create a culture, a community, and an environment that truly defines what we call the Trojan Family. Please describe the contributions you expect to make to your classmates during your time at USC. How will they benefit from your presence in the program? (word limit: 500)
You can respond to questions like this, depending on the wording of the original prompt, by discussing your cultural background, identity, and/or personal experiences that have given you particular insight into a given community or that have lent you a unique perspective that could be valuable to your colleagues as you collaborate.
You can also discuss past community service projects or issues you’re passionate about and how you plan to carry those experiences and passions into your work at your prospective MBA program.
7 MBA Essay Tips
Writing MBA essays takes a particular skill set. Let’s go over the top seven MBA essay tips for making your application essay shine.
#1: Write Early and Often
Even though MBA entrance essays are brief, they take a lot of polishing. Writing MBA essays takes time.
Don’t expect to write yours at the last minute or knock out a quality essay in a day. Most students need several drafts to make sure they’re getting their points across as elegantly and clearly as possible.
Start your essay well before the application deadline, when you don’t yet feel any pressure. For several weeks, don’t try to write at all. Instead, before crafting your essay for MBA admission, take notes on your past, present, and future. What have you learned? What unique experiences have you had? What have been the most meaningful projects you’ve undertaken? Ask friends, family, and mentors to tell you what they value most about you or what they see as your greatest personal and professional assets.
Only once you’ve gathered this material should you begin your first draft of your MBA application essay. Start with an outline for each one that includes the story you want to tell and the main points you want to get across.
Once you have a clear outline, you can start drafting. Taking the writing process seriously from start to finish will give you a much better product in the end than trying to write something hastily right before the deadline.
#2: Show, Don’t Tell
MBA admissions committees want to be able to tell that you have the qualities that are necessary to succeed in business school, such as leadership skills and integrity.
Your MBA admissions essay can be a great place to showcase those qualities. However, remember to show, not tell. Saying “I have strong leadership skills” doesn’t tell an admissions committee much. Through an anecdote about, say, meeting a difficult deadline or overcoming an obstacle, a reader should be able to tell that you have the qualities of a strong leader without your having to say so explicitly.
#3: Research Your Goals
When describing your future goals, be as specific as possible. Business schools know that your goals may change in the future, but stating specific goals now will show that you’ve done your research and have an idea of what you want and how an MBA program can help you get there.
Before writing your essay for MBA admission, research the ins and outs of the industry you want to enter, the position you’d like to have, companies you might like to work for, and coursework and internships or fieldwork that could aid you on your way to those goals.
#4: Keep It Concise
Never, ever go over a stated word count limit when you’re writing your essay for MBA admission. It might be tempting, but business schools want to see that you can get your point across concisely and straightforwardly.This rule goes for MBA essay prompts that don’t have specific word counts, too: sometimes, less is more.
One of the biggest mistakes applicants make in writing an essay for MBA admission is to use too much flowery language to come across as more professional. If you do this, it can be distracting and cause the admissions committee to miss the main points you’re making.
Bottom line, trim anything extraneous from your essay—that is, anything that doesn’t actively support the main point(s) you’re trying to get across.
#5: Show Self-Awareness
It might feel tempting to use the MBA admission essay as a space to list all of your accomplishments (and since your resume is already part of your application, this is unnecessary), but MBA admissions committees would rather see that you have insight into both your strengths and weaknesses. No one is perfect, and in your essay for MBA admission, you shouldn’t try to come across as if you’ve never made a mistake or faced a challenge that you’ve had to learn from.
Also, in business school and the business world at large, bouncing back from failures, being flexible, and problem solving are all essential skills. All of them require a thick skin and awareness of what you could do better.
Of course, this doesn’t mean that you shouldn’t showcase your achievements, but if you’re asked about personal growth or an obstacle you’ve overcome, be clear about what you could have done more effectively in the past (at a job or in your education, for example) and the steps you’ve taken or will take to sidestep that mistake in the future.
#6: Share Your Personal Journey
Many applicants would prefer to focus only on their professional backgrounds and goals in their MBA essays, but you shouldn’t be afraid to get personal in your essay. You don’t need to tell your whole life story, but especially in response to questions that ask about your growth over time, you should showcase your personality and give the admissions committee an idea of your personal background and experiences.
#7: Ask for Edits
It might seem obvious, but many applicants don’t do it: proofread your work! When writing MBA essays, revision is key. Turning in an MBA essay with typos and other errors will come off as thoughtless and unprofessional.
You should also get a second (and, perhaps, a third and fourth) pair of eyes on your essay to make sure it’s coming across as you want it to. Going through several rounds of drafts is a necessary part of the writing process to ensure that you’re putting your best foot forward in your MBA entrance essay.
Worried about how your GMAT score matches up to other applicants’? Find out more in our list of average GMAT scores by school.
Concerned about your chances of getting into an MBA program? Our guide to business school acceptance rates will help.
Ready to apply to business school? Check out our top eight tips for applying to MBA programs here.
Author: Laura Dorwart
Laura Dorwart is a Ph.D. student at UC San Diego. She has taught and tutored hundreds of students in standardized testing, literature, and writing. View all posts by Laura Dorwart
Was this helpful? Sign up for FREE GMAT and MBA guides!
Sample MBA Admissions Essays - Accepted by Stern and NYU (Courtesy of EssayEdge)
1. Think about the decisions you have made in your life. Describe the following:
PAST: What choices have you made that led you to your current position?
PRESENT: Why is a Stern MBA necessary at this point in your life?
FUTURE: What is your desired position upon graduation from the Stern School?
I like options, I like security, and I like power. With these wants, I knew at a very early age that I would enter business and thus I attended a college that specializes in the subject. In my first position out of school, I was hired by Dunhill Equities as a cold-caller. After several weeks of being hung up on by angry prospects, I decided that this career path would not lead me to success. I then moved within the firm to a position as sales assistant. While this was by no means my dream job, I learned a tremendous amount about business, and I gained useful exposure to the world of finance. Unfortunately, the company hit a period of instability, and after ten months I transferred with my boss to Coleman & Company. Thirteen months later, that company also began to fail, and I began to search for another path to advancement. With two strikes against me, I hit a home run and was hired by Sanford Bernstein into a challenging job with limitless opportunity for growth.
After almost three years at Bernstein, I am once again seeking career advancement. My education and work experience have provided me with an excellent introduction to business, and they have sparked my interest in finance. Taking into consideration my foundation and my interests, graduate business school is the next logical step. At this point in my life, I consider a Stern MBA to be necessary since I need to gain a broader understanding of finance and to sharpen my analytical skills in order to be successful in corporate finance. Stern’s MBA program will allow me to concentrate in finance, strengthen my global business perspective, and provide me with the opportunity to study with and learn from people with varied backgrounds. The school’s location in the financial capital of the world and in one of the most diverse cities in the world also suits me perfectly.
Aside from advancing my career, I would also like to develop personally. In college I did not join many clubs or organizations, and I did not participate in sports. Instead, I spent all my time studying, working, or dealing with family issues. Having been away from home and living in New York City for four years, I feel the need to make a name for myself and to develop a meaningful social life. I want to take advantage of the many benefits that extracurricular activities offer, and I want to be involved in the Stern community.
Upon graduation from the Stern School, I will seek a position as an associate within the corporate finance department of a large, Wall Street, investment-banking firm. In three to five years, once I have become adept in financial analyses, drafting prospectuses, preparing business presentations and other financial advisory work, I will move into a senior associate position. Here I will develop my abilities to anticipate client needs and to engineer solutions that address these needs. In approximately 10 years, I will have the experience necessary to take on upper-level management responsibilities.
Describe yourself to your MBA classmates. (You may use any method to convey your message: words, illustrations, etc.)
I grew up in a small fishing village in Maine, surrounded by family. Expectations and aspirations are limited in such an environment. I could have made a living exploiting the sea, but chose to do similar work as a corporate executive. Although I have no siblings, my hometown contains over fifty family members, and our agenda of family activities is always packed. Most of my family is employed in the commercial fishing industry, which instilled in me at a very young age, the concept of work. At age eleven, I started babysitting and mowing lawns, and at the age of fifteen I applied for my lobster license. The first summer with my license, I took a job as a sternperson with a fellow female. We were the only two females out there, which was definitely an experience. When the lobstering season ended that year, I took a job at a grocery store bagging groceries. I saved enough money to build a boat and to buy fifty lobster traps; I was on my way. The following summer I continued to work as a sternperson, and I also fished my own traps. I continued lobstering throughout the rest of high school and college, and it helped me finance my college education.
In addition to being ambitious and motivated enough to put my heart into even mundane, low-level tasks, I am also extremely organized. This is one characteristic that has always received praise. I pay particular attention to detail, which I believe has contributed to my success thus far. I take pride in my work, and I look at it as a representation of myself. In my position at Sanford Bernstein as a Consultant Liaison, I market my firm to the financial consulting community. Maintaining the integrity of the firm is vital and errors are disastrous. When training new group members, I stress this point most thoroughly.
I work in a group that currently has six members. The group serves as a central source of information for the firm, and its success relies on an extraordinary amount of cooperation from each of us. As a senior member, I am able to contribute to the group in several ways including: training group members, controlling the quality of the group’s output, managing and accurately completing multiple requests with short turnaround times, gathering and conveying information from senior investment professionals, collecting and calculating data, maintaining databases, overseeing projects aimed at making long-term improvements to the group’s processes, and strengthening my own foundation of knowledge to be used as a resource. Recently, as the result of a manager leaving the firm, I have also taken on some of the managerial responsibilities for the group including prioritizing and delegating assignments.
Though I am an excellent team player, in business school I would like to sharpen my managerial skills. I have found that I need to overcompensate for my “soft” appearance in order to get my point across. I hope to improve my negotiating skills and to gain more experience in getting group members to carry their own weight. At the same time, I do not want to become a tyrant. To be effective, it is important for a manager to maintain the proper balance of power and compassion. Only in this way, will I be able to lead a team of people to realizing the goals of a firm.
(Optional) Please provide any additional information that you would like to bring to the attention of the Admission Committee. If you are unable to submit a recommendation from a current employer, please give your reason here.
To satisfy my desire for success, I must continue my education. Of the six business schools to which I am applying, the Stern School is my first choice. I am very excited about entering an MBA program that will allow me to focus on my interest in finance as well as provide me with the career possibilities and exposure to resources, such as networks and learning tools, which I do not currently have. At Stern, I know that my investment of time, energy, and money will be well rewarded. At this point in my life, I believe I have great potential to gain much from a business degree since I have been exposed to the business environment for the past eight and a half years. I now posses a strong foundation to build upon, and I am ready to assume the rigors and challenges of the Stern School’s MBA program.
In addition to its academic program, the Stern community is itself very appealing. The three undergraduate schools that I applied to were Babson, Bentley and Bryant. Babson College became my first choice as soon as I visited its quaint campus and fell in love with the friendly atmosphere and cultural diversity. From someone coming from a small fishing village in Maine, it was refreshing to be surrounded by family. Living in New York City has broadened my exposure to include a fast-paced, career-minded atmosphere. The combination of these characteristics at the Stern School will provide me with an excellent learning environment, and I hope to attend Stern for many of the same reasons I selected Babson.
For access to 100 free sample successful admissions essays, visit EssayEdge .